So many of us use different social media websites for personal and professional purposes to connect with people and coordinate our daily lives and jobs with friends and colleagues. The problem with these websites and services is that they will never try to keep your connection updated and mainly focus on your personal and professional information.

I have started using Facebook and LinkedIn since 2009 and as of today still use these social media website for both personal and professional purposes. My main struggle with these platforms is getting low engagement from friends and connections, which I have tried to investigate and find the issue. There are so many digital marketers out there that they suggest generating quality contents to get more engagement on your social media accounts. But so far in my case, regardless of the content I post on my social media accounts, I still get low engagement from the followers and connections.